Swedish singer, songwriter, producer and filmmaker, Jonna Lee, brings the evolution of her ten-year creative career to a new peak with the release of her maiden ionnalee offering, EVERYONE AFRAID TO BE FORGOTTEN.
A studio album and, in due order, a stand-alone filmic counterpart (co-created with cinematographer, John Strandh, in alliance with fashion and art trail-blazers, COMME des GARÇONS), this is the most ambitious project which the Stockholm-based master of audiovisual artistry has embarked on.
Two years and two albums into a solo endeavour as a guitar- wielding folk’n’roller, 2009 saw Jonna Lee beginning a seminal metamorphosis which would lead her to join forces with best friend and long-term producer, Barbelle a.k.a Claes Bjorklund, in creating the organically viral, electronic pop phenomenon that is iamamiwhoami.
The group’s three ground-breaking audiovisual works ‘bounty’ (2010), ‘kin’ (2012) and ‘BLUE’ (2014) served as Jonna Lee’s vehicle for change, through which she has kept challenging limitations and untethering inhibitions in favour of development and innovation.
In the three-act play of Jonna Lee’s creative voyage to date, whereby her late-noughties solo albums planted the inciting incident and iamamiwhoami provided a riveting plot twist, the artist’s debut as ionnalee ushers in the exhilarating climax, letting all that’s gone before culminate in an opus that honours the past, whilst simultaneously devising a recalibrated, fresh future.
EVERYONE AFRAID TO BE FORGOTTEN evokes thoughts about what drives an artist to create in a milieu brimful with people fighting to be seen and heard and to express themselves in ways that would single them out from others. With its eyes fixed firmly on the state of the world right now, this is a collection that concerns itself with what is the artist’s residual footprint, paralleled with people’s fear of oblivion.
“I would like to view this as the beginning of the rest of my career. I want to grow my audience in my way, without compromising and without having to turn myself inside out. There’s a bigger, more personal weight for me with this record and much, much more at stake.